---
title: The 2023 Startup Gift Guide | 18 Startups For Holiday Shopping
description: Looking for ways to support your local Midwest startups? Check out 18 startups with giftable products, just in time for the holidays. Win-win!
---

[Purpose Jobs blog: startup news & stories about purpose at work ](https://www.purpose.jobs/blog)

# [The 2023 Startup Gift Guide | 18 Startups For Holiday Shopping](https://www.purpose.jobs/blog/midwest-startup-gift-guide-2023)

 Written by [Lauren Zyber](https://www.purpose.jobs/blog/author/lauren-zyber) | 11/27/23 12:15 PM

Shopping local can be a startup thing, too! 

This holiday season, if you're thinking about ways to shop small and local, here are some ways you can do that while supporting some startups in the Midwest.

(By the way, this is not an ad or sponsored content, just a few of our favorite things.)

 

## Startup Gift Guide: 18 Midwest Startups to Shop at this Holiday Season

### The Lip Bar

*Image source: The Lip Bar*

For the makeup enthusiast, check out TLB’s products: vibrant lip colors, eye shadows, tinted moisturizers, caffeine concealers and more. Founded by Detroit native, Melissa Butler, [The Lip Bar](https://thelipbar.com/) was born to create vegan, cruelty-free makeup products for all women, especially women of color who have been traditionally not represented in the beauty industry. The Lip Bar was recently named a [top startup to watch in Detroit](https://www.purpose.jobs/blog/top-tech-companies-in-detroit-2024).

### Healthy Roots Dolls

*Image source: Healthy Roots Dolls*

Another wonderful product founded to create more inclusivity for people of color is [Healthy Roots Dolls](https://healthyrootsdolls.com/), based in Detroit. Growing up, Yelitsa Jean-Charles couldn’t find a doll that looked like her, with natural curly hair. So she created Healthy Roots Dolls to help empower young girls, represent the beauty of diversity, and teach girls how to take care of natural curly hair. You can buy directly online, or you can also shop in stores at Target, Macy's and CAMP nationwide.

 

*Image source: Paintable Pictures*

### Paintable Pictures

One of "Oprah's Favorite Things" in 2023, Columbus-based [Paintable Pictures](https://paintablepictures.com/) is a super fun way to celebrate your pet. Upload an image of your pet, and it will become a paint-by-numbers craft project. Great for the pet lovers in your life — or yourself.

 

### GoNanas

*Image source: GoNanas*

Founded by two best friends who met at the University of Michigan, [GoNanas](https://eatgonanas.com/pages/shop) is a women-owned startup making top-notch banana bread mix. Vegan, gluten-free, and allergen-friendly, their mixes are healthy *and* taste amazing. 

 

### Noxgear

*Image source: Noxgear*

For the runners and bikers in your life, [Noxgear](https://www.noxgear.com/) can be a great gift. The Columbus-based startup is making safety gear for nighttime activity. Their gear is secure, light-weight and provides visibility up to 1/4 mile. They also have vests for your dog, and bluetooth speakers!

### Summersalt

*Image source: Summersalt*

[Summersalt](https://www.summersalt.com/) is a [top St. Louis startup](https://www.purpose.jobs/blog/top-tech-companies-in-st-louis-2024) founded to make designer swimsuits without the designer prices. They've since expanded their offering to all kinds of inclusive and eco-friendly women’s clothing. Sweaters, loungewear, PJs, jackets and more, Summersalt’s products would make excellent gifts this holiday season. 

 

### Breadless

*Image source: Breadless*

Located in downtown Detroit and backed by Detroit Venture Partners, Breadless is changing the way we sandwich. They provide filling, healthy food with a mission to make good food accessible to everyone. [Send a gift card](https://order.eatbreadless.com/gift-card/?onCloseTarget=%2F/), or treat a friend to a lunch date.

 

### Really good boxed wine

*Image source: Really Good Boxed Wine*

Based in Cincinnati, [Really Good Boxed Wine](https://reallygoodboxedwine.com/) is a startup selling, well, really good boxed wine. The idea is to take luxury wine and sell it in a more sustainable package at a better price. The wine also lasts longer after opening!

 

### CoPilot

*Image source: CoPilot*

This [top Pittsburgh startup to watch](https://www.purpose.jobs/blog/top-tech-companies-in-pittsburgh-2024) is more than a fitness app. [CoPilot](https://mycopilot.com/) combines the personalization and accountability of a fitness coach with the power and flexibility of technology. Of course, tread lightly with this one as a gift (don't send a gift card to someone who hasn't expressed wanting to use a fitness app), or just grab a plan for yourself. Wellness is a great for treating yourself! 

 

### The Lab Drawer

*Top tech companies in Detroit: The Lab Drawer. Image source: The Lab Drawer*

Founders Alecia Gabriel, Ph.D., and Deirdre Roberson, M.S., started [The Lab Drawer](https://www.thelabdrawer.com/) to [deliver quality STEAM experiences to underserved youth](https://www.purpose.jobs/blog/lab-drawer-empowers-kids-in-steam). While they're mostly a B2B company, you can purchase individual kits for the kids in your life. Whether they love science or are trying to get into it, these kits are fun and help kids see how science is used in the real world. 

### StockX

*Image source: StockX*

Looking for unique gifts from a Detroit startup? [StockX](https://stockx.com/) might have what you’re looking for! As a multi-category marketplace for sneakers, electronics, collectibles, apparel, and accessories, StockX has a ton of amazing products. It’s great for your favorite sneakerhead or collector. 

“When people come to StockX, they’re not making an everyday purchase. They’re looking for a memorable gift, finding a collectible they’ve been hunting for, or shopping for something that brings them joy,” Shervin Moghaddam, Vice President of Strategy, said in an [exclusive interview with StockX](https://www.purpose.jobs/blog/behind-the-scenes-with-detroit-unicorn-stockx). “It’s a joyous experience, and we get to be a part of that.”

 

### Whisker

*Image source: Whisker*

The automated pet products from Detroit startup [Whisker](https://hello.whisker.com/) make great gifts for the pet parents in your life. The litter robot does the dirty work for you, and the cat lover in your life will love it. They also have automated feeders and premium kitty litter.

 

### Cleveland Kitchen

*Image source: Cleveland Kitchen*

VC-backed [Cleveland Kitchen](https://www.clevelandkitchen.com/) is a food startup selling krauts, dressings, kimchi and pickles. Their raw, unpasteurized Kraut and Kimchi and first-of-their-kind Fermented Dressings and Marinades offer unique and powerful flavors — and they can be delivered straight to your door when you order online!

 

### BARK

*Image source: BARK*

BARK is a New York and Columbus- based startup that sells subscriptions to customized pet boxes: durable toys, dental sticks, nutritious foods and more sent straight to your house every month. Whether you’re shopping for a dog parent or shopping for your actual dog (dogs get presents, too, right?) [BarkBox](https://www.barkbox.com/) is a great way to get those pet products.  

 

### Happi

*Image source: Happi*

Founded in Metro Detroit, [Happi](https://happihourdrink.com/) is a collection of cannabis-infused seltzers ready for any occasion. This THC-infused drink is sold at retailers throughout Maine and Michigan and offers a light buzz without the hangover — sounds perfect for the holidays! You can buy from their site, or purchase a gift card.

 

### Wantable

*Image source: Wantable*

Wantable is Milwaukee-based startup providing subscription fashion boxes. Their try-before-you-buy model allows you to get your “edit,” personally curated for you by a stylist. Take a quiz, choose your items, buy what you want, return the rest! Unless you have a style twin, the best way to gift this would be with a [Wantable gift card](https://www.wantable.com/gifts/).

 

 

### Floyd

*Image source: Floyd*

Based in Detroit, [Floyd](https://floydhome.com/) is a furniture brand designed to [keep furniture out of the landfill](https://www.purpose.jobs/blog/floyd-reducing-landfill-waste-sustainable-furniture). Their products are built to last, be functional, and be beautiful. While you may not want to shell out two grand on a couch for your sister, their products (from sofas to beds, coffee tables to shelves, rugs to throw pillows) would make a thoughtful gift for someone really special. 

 

### Bloomscape

*Image source: Bloomscape*

Have a plant mom or dad in your life? Send them an indoor plant from [Bloomscape](https://bloomscape.com/), a Detroit startup that makes buying plants online — and caring for them — as easy as a couple clicks. 

 

[View full post](https://www.purpose.jobs/blog/midwest-startup-gift-guide-2023)

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