Director, Product Marketing
Axios HQ
This job is no longer accepting applications
See open jobs at Axios HQ.See open jobs similar to "Director, Product Marketing" Purpose.1 big thing: Axios HQ is an AI-powered software that helps organizations of all sizes plan, write, and send essential comms that boost trust, transparency, and alignment. Learn more about Axios HQ:
- $20M Series A co-led by Glade Brook and Greycroft
- No. 3 on Glassdoor’s Best Places to Work 2024
- Read our reviews on Glassdoor
- 2023 State of Essential Workplace Communications
Why it matters: Our Director of Product Marketing will play an integral role in driving the vision for Axios HQ as an AI-powered essential communications tool.
Go deeper: In this role, you will make an impact to Axios HQ through the following responsibilities:
- Leading product positioning and messaging to support demand generation, product-focused content development, and go-to-market strategies.
- Owning market intelligence - be the expert on our buyers: who they are, how they buy, and their key buying criteria.
- Understanding the competitive landscape - defining our competitors and how we are positioned relative to them.
- Defining and developing appropriate product marketing campaigns and programs to grow awareness, educate the market and drive successful customer acquisition, adoption, and retention.
- Producing product marketing content for a variety of platforms (blogs, 2 pagers, product marketing videos, website content, webinars, newsletters, etc.), collaborating where appropriate with content and design partners within marketing.
- Collaborating with marketing and sales to develop sales enablement programs — internal tools, external collateral, and training programs that drive sales readiness, educate on value prop, and support objection handling.
The details: Ideal candidates will embody an entrepreneurial spirit and passion for Axios HQ’s mission and values — raise the bar, stay curious, be inclusive, always, and champion each other — and have the following skills/experience:
- 8+ years of experience in Product Marketing within the Software as a Service (SaaS) or AI industry, ideally in a startup environment
- Cross-functional collaboration, especially with sales and account management teams
- Exceptional ROI-tracking, able to prove what is –or isn’t—working
- Keen interest in a SaaS subscription business
- Strong understanding of customer segments and journey through the conversion funnel
- Highly analytical with a knack for using data to make decisions
- Excellent communication and project management skills.
- An independent and creative thinker who takes initiative and makes things happen.
Don’t forget:
- Axios HQ believes in fair and equitable pay. Annual on-target compensation for this role is in the range of $155,000-$170,000 and is dependent on numerous factors, including but not limited to location, work experience, and skills.
- Health insurance (options include 100% paid for individuals, 75% for families)
- Fertility and family planning coverage
- Primary caregiver 12-week paid parental leave
- 401K, plus company match
- Tele-mental health services
- Generous vacation policy, plus company holidays
- Monthly work-from-home stipend
- Company equity
- A commitment to an open, inclusive, and diverse work culture
- Annual learning and development stipend
Equal Opportunity Employer Statement
Axios HQ is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, age, gender identity, gender expression, veteran status, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.
This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Axios HQ makes hiring decisions based solely on qualifications, merit, and business needs at the time.
This job is no longer accepting applications
See open jobs at Axios HQ.See open jobs similar to "Director, Product Marketing" Purpose.