Consumer Experience Analyst
Red Ventures
This role requires a hybrid schedule and will be based in our Fort Mill, SC Headquarters (Monday through Thursday) and work fully remotely on Fridays each week.
This role is not open to visa sponsorship or transfer of visa sponsorship including those on OPT and STEM-EXT OPT, nor is it available to work corp-to-corp.
As a Consumer Experience Analyst, you’ll work with RV business leaders and drive the operations of the fastest growing segment within our Broadband vertical. You'll iterate through customer experience (product) optimization, diving deep into visitor behavior and performance, and driving the creation of new features and tools that enhance the customer experience and drive additional revenue.
What You'll Do:
- Own testing initiatives and product feature development from start to finish using data analysis to build hypotheses, and derive actionable conclusions;
- Collaborate with designers and software engineers to design and build new experiences based on those conclusions and drive meaningful value to the business
- Operate as a primary owner of the product, using data and a deep understanding of our users to identify areas to optimize, troubleshoot functionality, and work with others to develop solutions that enhance the experience and performance of the product.
- Analyze testing performance against core KPIs that align with the broader business goals.
- Communicate performance to key stakeholders, both internally within Red Ventures and externally to Clients.
- Communicate timelines, goals, new ideas, and performance to diverse audiences, including engineers, content writers, digital designers, fellow analysts, and senior leaders.
Work Experience
What We're Looking For:
- 1+ years of experience as a Digital Operations Analyst, Product Analyst, or Business Analyst with hands-on data analysis experience pulling strategic insights
- Passionate about understanding customer behavior and improving the quality of interactions.
- Strong level of accountability and ability to communicate across functional teams to drive priorities, anticipate pitfalls, and raise issues before they become project blockers
- Strong bias towards action; ability to move projects forward independently, asking questions as the need arises and leveraging resources available
- Excellent organizational and communication skills.
- Able to apply foundational analytical techniques (segmentation, clustering, correlation, regression, classification etc.) to enhance business-focused analysis and discover deeper trends and relationships to determine action items
- Demonstrated strong ability to access, manipulate, and understand data and marketing funnel; ability to work with full funnel datasets and technical platforms without oversight (SQL) and build relevant reports, dashboards and visualizations to answer business questions (Excel, Tableau, Looker etc.)
- Proficient in SQL, BigQuery, or DataGrip (preferred); can weave together data from multiple relational databases and create custom queries to manipulate data to answer new questions we don’t answer on a day-to-day basis
Benefits
Compensation
Cash Compensation Range: 80,000 - 100,000
*Note actual salary is based on geographic location, qualifications, and experience.
Additionally, the following benefits are provided by Red Ventures, subject to eligibility requirements.
- Health Insurance Coverage (medical, dental, and vision)
- Life Insurance
- Short and Long-Term Disability Insurance
- Flexible Spending Accounts
- Paid Time Off
- Holiday Pay
- 401(k) with match
- Employee Assistance Program
- Paid Parental Bonding Benefit Program