Top stories for you

By Lauren Zyber
Michigan-Based RoboTire Is In The Fast Lane For AI Innovation, Growth
You never know when your next big idea will strike. For Victor Darolfi, it was at a tire shop. He had been waiting three hours for his wife’s tires t[...]

By Alli Kelly
At GreenLancer, Success Starts with Team Members
Although they’ve been around for 10 years and have great brand recognition in the renewable energy space, GreenLancer still operates like a startup on[...]

By Alli Kelly
Redefining Employee Growth: Boon's Personalized Coaching Platform
Have you ever experienced burnout? We get it, and so does Alex Simmons. While working in finance in 2019, he faced severe burnout and sought therapy, [...]

By Amanda Lewan
Detroit's Startup Ecosystem Has Massive Momentum
In 2010, two years after the auto industry’s recession, the unemployment rate in Detroit reached a staggering 24.9%. At the time one major industry wa[...]

By Lauren Zyber
Detroit Tech Community Sees Active Week in Funding for AI, Security
Funding may be slowing down across the board, but Detroit sure had a busy week in startup activity. Three Southeast Michigan tech companies announced [...]

By Lauren Zyber
Michigan Fintech Startup TiiCKER Raises $5M in Seed Funding
TiiCKER®, a Detroit and Grand Rapids-based startup, just announced that it has closed a $5 million seed funding round to accelerate its marketing and [...]

By Alli Kelly
How RIVET Work is Keeping the Construction Industry Alive
Construction labor is not increasing fast enough to meet demand, creating a tight labor market and putting contractors at increased risk of workforce [...]

By Alli Kelly
Detroit-Based RIVET Work Closes $5.6M Seed Round
The Detroit-native construction software startup, RIVET Work, closed $5.6M in seed funding today. Founded in 2020, RIVET Work’s platform was created [...]

By Lauren Zyber
Detroit Startup ToDooly is Building the ‘Uber For Yard Work’
Startup founder and executive Sergio Rodriguez is no stranger to doing odd jobs. Having moved to the U.S. when he was twelve years old, he made extra[...]

By Lauren Zyber
Detroit Battery Startup ONE Raises $300M, Reaches Unicorn Status
There's a new unicorn in town. Our Next Energy (ONE) has announced today that it closed a $300 million Series B capital raise, bringing the company's [...]

By Lauren Zyber
Dynatrace supports employee wellbeing with global Wellness Days in 2023
Ever go on PTO and return to 500 emails? You spend the next day playing catch up and somehow feel more behind than before your day off. While taking t[...]

By Lauren Zyber
Trustpage by Vanta: Detroit startup acquired by San Francisco company
Yesterday, Detroit-founded startup, Trustpage, announced it has been acquired by Vanta. Vanta, based in San Francisco, is the leading trust managemen[...]

By Lauren Zyber
11 Reasons You’ll Love Working and Living in Detroit
We love Detroit. We love living in Detroit. Detroit is our people. It’s where we’re headquartered, and it’s where we’re helping the local startup and [...]

By Lauren Zyber
Top Detroit Startups and Tech Companies to Watch in 2023
Detroit is a rapidly growing tech hub and despite economic layoffs in 2022, the tech industry in the Motor City continues to grow. Detroit was recentl[...]
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By Mary Murphy
Alchemie’s Digital Learning Tools are Born Accessible
What’s the difference between a student memorizing abstract concepts and truly understanding them? Alchemie. By developing a system of learning in wh[...]

By Lauren Zyber
Best Places to Work in Detroit in 2023
Detroit is a growing hub for startups and tech companies. From Fortune 500 companies to rising startups, Detroit is also home to some of the best plac[...]

By Lauren Zyber
This Detroit MarTech Company Is Recreating Brand Promotions
If you’ve ever had FOMO (the fear of missing out) after hearing about a trip you can’t go on, or a concert you didn’t get tickets to, you know that FO[...]

By Alli Kelly
Midwest Tech Events: Fall 2022
Hay rides. Pumpkin picking at the pumpkin patch. Apple picking at the orchard. There are tons of fall activities to take part in that kick off the sea[...]

By Lauren Zyber
Michigan’s top tech leaders on building a great startup ecosystem
And more insights from Michigan Tech Week From all across the state of Michigan, startup founders, tech leaders, students, job seekers and technolog[...]

By Lauren Zyber
Duolingo Acquires Detroit Design Studio, Opening Office in Detroit
Duolingo, the language learning app famous for its angry mascot, announced that it's completed the acquisition of Gunner, a Detroit design and animati[...]

By Alli Kelly
Company Culture Starts at the Ground Level with Livegistics
Livegistics founder, Justin Turk, is a third-generation entrepreneur in the construction industry. But instead of jumping right into construction like[...]

Marketing Tech is Changing Faster than Ever. Petram Analytics Gets Brands Up to Speed.
After Apple changed its policy around data privacy in April 2021, marketers around the world started wondering how they were going to track and levera[...]

By Lauren Zyber
Behind The Scenes With Detroit Unicorn StockX
At StockX, culture is everything. Sure, its current culture marketplace hinges on it, but culture goes way beyond the product. It’s the technology, th[...]

By Lauren Zyber
After $50M Fundraise, Autobooks Looks To Next Stage of Growth
“Small-business obsessed.” It’s at the heart of everything Autobooks does. Since its founding in 2015, Detroit fintech startup Autobooks has been rapi[...]

By Lauren Zyber
Rocket Companies And Their Radically Simple Future Of Fintech
If you’ve bought a house, you know the process is complicated, tedious and often difficult. And in today’s market, it’s even worse. From determining [...]

By Lauren Zyber
How GM is Leading the Charge to a More Accessible Future
There are many new EV and AV startups trying to make a name for themselves in the tech industry, but there’s one in particular that’s rising above the[...]

By Lauren Zyber
How Signal is ‘obsessed with finding a better way’ to retire—and work
Revolutionizing a financial industry can be tough work, but for this Detroit startup innovation is at the heart of everything they do. Signal Advisor[...]

By Lauren Zyber
How Floyd is Reducing Landfill Waste, One Couch at a Time
In 2013, Kyle Hoff and Alex O’Dell saw an issue they quite literally couldn’t sit on anymore, so they created a solution they could. In the US alone, [...]

By Evan Weese
How this Detroit Company is Accelerating Solar Energy
Historically, the Midwest is not top of mind when it comes to solar energy. But one Detroit company is out to change that. GreenLancer is an online pr[...]

By Lauren Zyber
Two southeast Michigan cybersecurity startups raise new funds
Two cybersecurity startups in Ann Arbor and Detroit today announced new funding rounds. Ann Arbor startup Censys raised $35 million in Series B fundi[...]

By Lauren Zyber
Meet the media titan helping people through life’s tough decisions
You may not have heard of them, but they’re the company behind some of the country’s biggest advice outlets. Headquartered just south of Charlotte, N[...]

By Connie Loh
5 Reasons Why the Detroit Region is America's Next Tech Hub
When people think of Detroit, their first thought typically isn’t technology. They think of Henry Ford’s Model T, our history of automotive innovation[...]

By Laura Cowan
Michigan’s Startup & Tech Leaders on Emerging Tech Trends for 2022
The last two years changed a lot about business, particularly in the tech and startup space. In the Midwest, things are changing even more rapidly. We[...]

By Lauren Zyber
Lineage Logistics announces $1.7B to fuel supply chain innovation
Lineage Logistics, based in Novi, Mich., is the world's leading provider in innovative temperature-controlled industrial REIT and logistics solutions.[...]

By Lauren Zyber
Benzinga’s 2nd Inning: Why Now is the Time to Join the Team
Detroit tech company Benzinga has been acquired by Beringer Capital, a private equity firm focused on the media, marketing services, and technology se[...]

By Laura Cowan
Top Detroit Startups and Tech Companies to Watch in 2022
The list is out for 2023 — check out the Top Detroit Startups to Watch in 2023 Michigan is now the state with the highest growth in VC investment. N[...]

By Laura Cowan
2022 Detroit Companies with the Best Benefits
Workers are looking for more than the best startup jobs these days: they’re looking for a purpose and new types of employee benefits. Workplace welln[...]

By Lauren Zyber
Detroit startup Inpathy puts human connection back into social media
Social media scrolling can be a daily part of our lives, but that doesn’t mean it’s authentic. There doesn’t seem to be any place for talking with fri[...]

By Lauren Zyber
Meet the Airspace Link Dev Team — They’re Hiring!
There are highways. And then there are drone highways. Thanks to the Airspace Link team. Founded in Detroit, Airspace Link is a venture-backed, high-[...]

By Lauren Zyber
3,000 and growing: Dynatrace celebrates its close-knit global team
This month Dynatrace celebrated hiring its 3,000th employee. The team held a small celebration in Austria where the new hire is located. It’s not eve[...]

By Lauren Zyber
Virtual Road Trip Shows Strength of Detroit & Ann Arbor Tech Hubs
This week, the Purpose Jobs crew made our first stops on our virtual road trip, landing in Ann Arbor and Detroit. Cities in the Midwest, like Detroit [...]

By Lauren Zyber
A Day in the Life of a Customer Advocate at Clearcover
Headquartered in Chicago, Clearcover is a top insurtech startup in the Midwest — and in the country. Clearcover is disrupting a $200 billion industry[...]